Specialist directors and technicians transform 3D modelled environments into fully fledged virtual sets, suitable for ultra-high-res video recordings. After the editing and post-production phases (with the option to add voiceover, music and superimposed infographics), the video is optimised for the various sharing channels.
Once again, our goal here is to do more than just emulate reality. The real challenge is to devise the perfect way of showcasing a product or project through the art of storytelling. It’s a challenge that inspires us more and more every day, spurring us on to experiment with the extreme creative freedom offered by 3D technologies.